i-Search™ Search Engine Optimization Services
How it works:
Search engines have robots called “spiders” that visit web sites and distill their contents into a searchable
database called an “index”. The search engines return your web site to queries based upon how your page is “optimized”, that is:
- How many times critical words appear
- Where critical words appear
- Link density
- Keyword density
- Meta description tags
- Meta keyword tags
- Title tags
- And more…
The i-Search plan allows you to custom-tailor your web sites home page(s) for maximum visibility on the
engines through proven techniques.
Steps to high rankings:
1. Develop and analyze key phrase(s)
We’ll perform a “competitive analysis” on your keywords of choice to determine:
a. Who your competition is
b. How highly they’re ranked and on what engines
c. How they got there
2. Keyword honing and recommendations
If it’s reasonable to expect success with the key word(s) you’ve selected, we’ll proceed with the
optimization process. If the keywords are too general i.e. the chance of success is limited, we’ll
recommend more targeted keywords to ensure success in reaching your target audience.
3. The optimization process
Your home page will be edited and fitted out with hidden tags and key phrases that are designed to convince the search engines that your page’s content is the most cogent with respect to your targeted
keywords.
4. Submission
Your home page(s) are submitted to hundreds of search engines around the world each month to
ensure maximum visibility and high rankings on a consistent basis.
5. Analysis of results
We’ll run detailed reports monthly and provide analysis against our initial baseline tests to demonstrate the effectiveness of the program. When adjustments need to be made, we’ll involve you in the decision making process, then implement the changes that will bring about the most positive results.